Think like an Entrepreneur “Cracking the Code”

24 Feb 2021 - 6:00 pm - 7:00 pm (GST)

Students from leading schools in United Arab Emirates took part in our webinar on the 24th of March hosted by Justin, Camp BizSmart Coach and Brian Moran, a versatile musician and the Founder of Group Falso Baiano Band.

Justin and Brian tuned in along with Camp BizSmart‘s Founder Mike Gibbs from Silicon Valley to share expert design thinking skills and conduct a mini marketing business case for all the attendees.

Justin kicked off the session by talking about the importance of innovation and how it has found its way in every aspect of our lives, including how we stream music every day!

Faced with the on-going pandemic challenges, Brian sought “innovative solutions” from the teams to create 1000 super fans for his band. With no live performances and contact with fans, this poses a challenge, but our attendees were quick to wear the hat of Empathy and get to work.

A randomizer spilt the group in breakout rooms of 4, urging them to put their heads together and develop solutions for Brian’s Band.

Our students didn’t disappoint, and in a span of 20 minutes, they returned with an arsenal of innovative and creative solutions.

The ideas varied from Social Media Platforms such as TikTok and creating highly engaging content on Discord platforms. One group also suggested using the trending Custom Spotify Plaque. The range of ideas resulted in homework for Brian!

All in all, a fantastic, exciting, fast-paced and electrifying session that was embellished with musical notes and Brian ever so often wowing the audience with his guitar strumming and musical prowess.

24 Feb 2021 - 6:00 pm - 7:00 pm (GST)
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Brian Moran

Music Entrepreneur,

Founder of GFB Band

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